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Politics

Hey Urban Outfitters: Che Guevara Was a Murderer and Your Poster Is Not Cool

Katherine Mangu-Ward | 9.19.2012 3:52 PM

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A friendly reminder from Human Rights Foundation founder Thor Halvorssen to your neighborhood vendor of overpriced rags and tatty studio apartment decor: Posters of Che Guevara are not cool, even when they are on sale for $9.99 (originally $19.99!):

Although Guevara's image has appeared on countless items for consumption over the last few decades as a symbol of change for the better, Guevara's actual record is that of a brutal tyrant who suppressed individual freedom in Cuba and murdered those who challenged his worldview.

That's right, Urban Outfitters. By flacking posters of Che's beardy face, you're encouraging your customers to say: Hey, I like old records, three legged stools, and death!:

From 1959 to 1960, the new government carried out summary executions of at least 1,118 people by firing squad. Guevara himself presided over the notorious La Cabaña prison, where hundreds of the executions took place. For comparison's sake, the Batista regime was responsible for 747 noncombatant deaths between 1952 and 1959. The Cuban revolution under the direction of Guevara also saw the rise of forced labor camps which gave way a few years later to full-scale concentration camps. These were filled with dissidents, homosexuals, Jehovah's Witnesses, Afro-Cuban priests, and anyone else who had committed "crimes" against the new moral revolution.

Just to be clear, Halvorssen (and Reason) thinks people who want to ban Guevera's smug mug are just as dumb as the wearers themselves. Because freedom of speech! And Urban Outfitters does describe the poster as a "conversation starter." So, conversation started, I guess. Let's see what the beret-clad Cuban has to say for himself: 

In a speech in front of the United Nations in 1964, Guevara proudly admitted that "yes, we have executed, we are executing, we will continue to execute." He boasted of murdering Eutimio Guerra, bragging in his diary how he "ended the problem with a .32 caliber pistol, in the right side of his brain." 

Plus, rocking some Che isn't exactly an original way to "let out a rebel yell" as Nick Gillespie explains in Reason TV's 2008 video, Killer Chic.

Headline inspiration from the "Che Guevara was a murderer and your t-shirt is not cool" Facebook group.

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NEXT: Russia Says USAID Sought to Sway Elections

Katherine Mangu-Ward is editor in chief of Reason.

PoliticsCivil LibertiesCultureWorldFashionCubaHuman rights
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  1. toxic   13 years ago

    It's my estimation that every man ever got a statute made of him was one kind of son of a bitch or another.

    1. Hugh Akston   13 years ago

      Uh, hey, I got an idea. Instead of us hangin' around playin' art critic 'til I get pinched by the man, how's about we move away from this eerie-ass piece of work and get along with our increasingly eerie-ass day, how's that?

    2. sloopyinca   13 years ago

      Wrong, motherfucker.

      1. Fist of Etiquette   13 years ago

        Tell that to the Gorn captain.

      2. Death Rock and Skull   13 years ago

        I didn't look at the link address and thought you found a legitimate example.

        That shit is fucking lame.

        1. sloopyinca   13 years ago

          OK, fine. Is this one better?

          Hint: it's Stephen Hawking

          1. Death Rock and Skull   13 years ago

            Stephen Hawking, being intelligent but a disabled shut in with much expendable time, is a degenerate oddsmaker and internet hustler. That makes him a kind of a son of a bitch.

            1. Copernicus   13 years ago

              "Stephen Hawking got caught cheating on his wife.. twice. The smartest man in the world can't remember to delete his Inbox."

              /Dana Gould

    3. sage   13 years ago

      At least Jayne knocked his statue over. Che would probably fellate his.

      1. Cloudbuster   8 years ago

        No, he'd beat and bully some poor peasants into fellating it while he watched.

    4. bmp1701   13 years ago

      I've never been bothered by Che merchandise. To me, the idea that a committed Marxist would be remembered primarily in the form of merchandise sold for profit by American clothing companies (And made by non-unionized, foreign labor) is frigging hilarious. Every shirt or poster bought is like dropping a steaming turd on his grave.

      1. Cloudbuster   8 years ago

        Plus, it helps you identify the idiots. They're the ones wearing Che' gear.

  2. The Derider   13 years ago

    Reason, when you lionize Ayn Rand, you're lionizing racist imperialism and genocide.

    "[The Native Americans] didn't have any rights to the land and there was no reason for anyone to grant them rights which they had not conceived and were not using.... What was it they were fighting for, if they opposed white men on this continent? For their wish to continue a primitive existence, their "right" to keep part of the earth untouched, unused and not even as property, just keep everybody out so that you will live practically like an animal, or maybe a few caves above it. Any white person who brought the element of civilization had the right to take over this continent."

    Q and A session following her Address To The Graduating Class Of The United States Military Academy at West Point, New York, March 6, 1974

    1. Hugh Akston   13 years ago

      Ayn Rand never shot anybody.

      1. WTF   13 years ago

        It's Joe, don't waste your time.

        1. The Derider   13 years ago

          How about:

          When you lionize Thomas Jefferson, you're lionizing chattel slavery.

          http://www.thinkershirts.com/b.....ferson.htm

          Thomas Jefferson really enslaved human beings, and yet many people still admire him! And put his face on T-shirts, no less!

      2. Killazontherun   13 years ago

        Oh yeah, those who doubt the benevolence, the social good and the patron saints of the Cuban Revolution were some of the things that set Joe off. What a fuckstain.

        1. Randian   13 years ago

          Don't forget his apologia for Hugo Chavez.

          1. John   13 years ago

            That was really Joe at his worst. Worse than his apologias for ACORN.

          2. Killazontherun   13 years ago

            I doubted this guy was joe but the knee jerk defense of the monsters of socialism is some hard proof that it is him.

            1. John   13 years ago

              It is so pathetic. IT is typical Joe. When his side is caught in something embarrassing, the reaction is to immediately point to something on the other side and make a false equivocation.

              Even Joe can't defend Guevara. But he is too dishonest and too much of a coward to admit that the lefties who do are wrong. So he grabs Rand and pretends it it the same.

              1. The Derider   13 years ago

                Urban Outfitters is "my side?"

                I think you can admire things about Che without advocating political executions.

                I think you can admire things about Rand without advocating racism and genocide.

      3. The Derider   13 years ago

        I didn't suggest that she did-- only that she advocated racist imperialism and the genocide of native peoples.

    2. A Serious Man   13 years ago

      Hey retard, Ayn Rand never killed anyone to force her beliefs on an entire country. Che killed hundreds of people. See the difference?

      1. hotsy totsy   13 years ago

        Hell, she never even put anyone in jail.

        1. darius404   13 years ago

          To Joe, that's just one more sign Ayn Rand is inferior.

      2. The Derider   13 years ago

        Marx never killed anybody but his ideas killed plenty, and it's his ideas that people still object to.

    3. Warty   13 years ago

      Nice non sequitur, joe, you tiny little moron.

    4. Cytotoxic   13 years ago

      Thanks for showing off what a retard you are Derprider.

      1. HazelMeade   13 years ago

        Derp Riders in the Sky!

    5. Randian   13 years ago

      Wasn't this the White Indian talking point during those Bad Old Days?

      1. pmains   13 years ago

        I sort of miss seeing him call people, "fibertarians." I don't think he ever gave a full explanation of why he didn't just go live in the woods. Something about the feds stealing children from teepees, because clearly that happens all of the time.

        1. KDN   13 years ago

          He gave the Rage Against the Machine defense, IIRC.

      2. The Derider   13 years ago

        That's who posted this quotation the first time I saw it.

    6. oncogenesis   13 years ago

      Cool story, bro. Tell me another.

    7. OldMexican   13 years ago

      Re: The Derider,

      Reason, when you lionize Ayn Rand, you're lionizing racist imperialism and genocide.

      Well, Che walked the walk, not just talked the talk. But, please, do continue with these moral equivalencies between a philosopher who never hurt a fly and a mass murderer.

      You just sound foolish, Joe. Admit it: You just lost your touch...

      ... With reality, I mean.

      1. BarryD   13 years ago

        And there isn't a side of a Rush album based on a Che Guevara story, either.

    8. Proprietist   13 years ago

      Rand sucks too, albeit on a far, far smaller scale.

    9. Paul.   13 years ago

      Reason, when you lionize Ayn Rand, you're lionizing racist imperialism and genocide.

      I see imperialism (kind of) in her statement, I see some racism, I don't see a lot of genocide...

      1. The Derider   13 years ago

        You don't see any connection between forcibly removing natives from their land and genocide?

    10. Death Rock and Skull   13 years ago

      While we are on the subject of wawah injuns, a lot of them were tyrant savages too.

      1. BarryD   13 years ago

        What? Competitive scalping and genocide are bad?

      2. Cloudbuster   8 years ago

        The trick is to A) be the loser, and B) not leave any written records of your atrocities.

  3. entropy   13 years ago

    Damn straight. Guevera was a sociopathic monster. These dumbasses might as well glorify Pol Pot or Edi Amin Dada (or old Adolf). Yeah real cool to celebrate atrocity.

    1. A Serious Man   13 years ago

      I love those shirts that have a picture of Hitler or Mao on it with the caption "My Che Shirt is in the Wash"

      1. Calidissident   13 years ago

        Do they have those? I've seen the Che t shirts with the caption "My Hitler shirt is in the wash"

        1. Death Rock and Skull   13 years ago

          I would like a shirt that works FDR in some variation.

          1. The Derider   13 years ago

            BUT FDR DIDN'T MURDER ANYBODY WAAAAH!!!!

            1. Calidissident   13 years ago

              He did imprison hundreds of thousands of people just because of their ancestry

    2. BarryD   13 years ago

      Seriously.

      I mean, at least General Butt Naked had a really cool nom de guerre.

  4. sloopyinca   13 years ago

    Joe's about as cool as a boiling cup of donkey ejaculate.

  5. A Serious Man   13 years ago

    Whenever I see someone with a Che t-shirt or Che memorabilia I point out that he would probably have shot you for buying a capitalistic t-shirt that was made in China. Especially if you were gay or black.

    1. Proprietist   13 years ago

      Yeah, I always love going up to people wearing Che shirts and asking whether they support concentration camps for gays. Also funny is going up to Che shirt wearers at anti-war protests and asking if they support nuclear war.

    2. Loki   13 years ago

      Whenever I see Che's face I'm just tempted to kick it really hard. Which is why I try to avoid assholes in Che t-shirts. I'd end up in prison for assault and battery.

      1. BarryD   13 years ago

        If I were on the jury, I wouldn't convict.

        1. GamerFromJump   9 years ago

          I'd convict the complainant of "Asshole asking for it in the first degree".

  6. Jeff P.   13 years ago

    YOU DON"T UNDERSTAND, MAN!
    (slams door)
    (puts on The Downward Spiral and slowly rocks back and forth)

  7. heller   13 years ago

    So Ayn Rand is like Che Guevara because she gave a speech?

    The Derprider strikes again!

    1. rac3rx   13 years ago

      Well to lefties, speechifying equals doing, Barack Obama, for example.

    2. Paul.   13 years ago

      You know who else gave a speech?

      1. Calidissident   13 years ago

        Barack Obama?

  8. Eduard van Haalen   13 years ago

    Maybe Urban Outfitters can be *really* daring and do a T-shirt of one of Che's victims.

    1. John   13 years ago

      Remember when Benetton did the ad campaign with death row inmates? How about one with pictures of the victims of communism? The same people who defended Benetton would demand they be taken down.

    2. darius404   13 years ago

      I'd pay money for a Porno Para Ricardo shirt.

  9. hotsy totsy   13 years ago

    The only thing that comes close to the idolization of leftist murderers is our fascination with gangsters. Although Sammy the Bull on a onesie might be a little too much.

  10. hotsy totsy   13 years ago

    Possibly the reason we don't see Hitler on t-shirts is that he lost? Although Che did end up getting himself shot in Bolivia. Would've been interesting to see the reaction if his body had been strung upside down like Mussolini's and pummeled by the general population.

    1. Killazontherun   13 years ago

      Instead, Castro had his hands cut off and sent to him as souvenirs. He displayed them in his interview with Sixty Minutes. BTW, that's a typical proof of death insisted upon by those signing the contract.

      By far, the best thing Fidel ever did for humanity.

    2. BarryD   13 years ago

      Hitler's on plenty of t-shirts, including the one that says, "My Mao and Che shirts are in the wash."

      https://www.google.com/search?q=hitler+t-shirt

  11. Loki   13 years ago

    I'm not sure if it's intentional or not, but the inclusion of the record player in the picture is kind of ironic. Ironic because they're probably trying to market to idiotic hipsters who live in shitty overpriced studio arpartments listening to old vinyl records because ipods aren't pretentious enough (though they'll snottily inform you that they prefer the "vintage sound" of vinyl). Meanwhile many Cubans are probably forced to listen to records because Cuba has been transformed into a backwards 3rd world cluster fuck where no one can afford anything better thanks in no small part to that cretin whose face now adorns the wall of smug hipster assholes who listen to records because they think they're cool. Like I said: ironic. Or maybe just pathetic.

  12. Clich? Guevara   13 years ago

    I feel obliged to comment on this post for some reason.

  13. HazelMeade   13 years ago

    Not only is it uncool, it's worse. It's passe.

  14. tigtow   13 years ago

    Dude seems to be making a lot of sense.
    http://www.WorldAnon.tk

  15. JeremyR   13 years ago

    I bet Peter Suderman has more than a few pieces of Che gear. (Ron Bailey, too, for that matter)

  16. pukool   13 years ago

    Urban Outfitters owner is conservative dude...

    He's probably just trolling them.

  17. Diana M. Rodriguez   13 years ago

    The night Che Guevara kept me from sleeping: Sometimes a T-shirt is more than just a T-shirt http://saynotomean.blogspot.co.....-from.html

  18. Rey   12 years ago

    To Katherine mangu-ward
    Many people have there own views on things,
    You view Ernesto che Guevara as a monster a devil,
    I view Ernesto che Guevara as a man who did what he had to do at those times, i view him as a man who fought along side his soldiers And was executed like a man (on his feet) But only in death can capitalism eat him
    Every mind is it's own world.
    Thats all i have to say i could say more but ill just keep it short

    1. Cloudbuster   8 years ago

      Hitler, Mao, Stalin, Pol Pot, Kim, Castro -- just men who "did what [they] had to do at those times."

      Bite me, you fucking mass murder apologist.

    2. Cloudbuster   8 years ago

      Hitler, Mao, Stalin, Pol Pot, Kim, Castro -- just men who "did what [they] had to do at those times."

      Bite me, you fucking mass murder apologist.

  19. Dan Ramirez Jr   11 years ago

    Cmon really! i will not say that i aggregate with the violence that comes with war and revolution. but in time of war and revolution the worst thing happen blood will be spilled. How much blood was spilled in our revolution, or do you think we had a debate and it was settled over couple of words? Cmon! I will not say communism is the greatest because i am very happy in my capitalist country (becoming socialism). Cuba was oppressed by a leader that treated the people as slaves and it was only an island for whores and gambling for the rich, Che and castro did not fight alone the had the power of their people at the time, and till this day is beloved by the poor. The rich as seen as the musician in the video, are only the ones that come crossing through the waters, doctors, lawyers etc, people who want more than just to be equal in cuba. So lets stop being wusses and accept it for what it is and realize one day we will too have to shed blood for this country too, when and if it does go too far! NO REP OR DEM FOR 2016!

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