It used to be that bulge bracket investment banks and big-money hedge funds had the pick of the quantitative and data-minded crop coming out of top business schools. That was especially true of those students based in the finance world's backyard, New York City.
Not anymore, says Anindya Ghose, a professor at NYU's Stern School of Business who focuses on business analytics and digital marketing.
"For the longest time all those sort of quant-type people went to Wall Street," Ghose says. "I talk to my students about this, and the allure of Wall Street is all but gone." The reasons for the shift in sentiment, he says, are equal parts moral and mercenary.