While the American military is dressing down soldiers for undressing in front of the camera, the Israeli government is combating its overseas "image problem" with a series of racy viral ads featuring civilians and IDF soldiers (female, of course) in bikinis. A photo spread of sexy IDF girls that ran in the British lad magazine Maxim was, apparently, also financed out of government coffers. Via Digg and Brietbart, the Murdoch-owned Sky News has this very important story:
"We have an image problem because most of what people know about us come from news channels," an Israeli Foreign Ministry spokesman told Sky News. "Information that concentrates on current events are usually concentrating on the tension on the conflict and we are trying to show that there is much more than to Israel than just that."