Insurance Company Ribs Healthcare.gov in Ad, Suggests Visiting Its Site Instead

Market reaction

If HealthCare.gov were the product of a private-sector entity, it's likely that things would be playing out differently in the wake of its disastrous rollout. The figurative streets would be paved with figurative blood as heads rolled, legal action might be in the offing and competitors would definitely be jumping on the opportunity.

But it turns out that at least one company is taking advantage of the situation, if ever so gently.