Joe Biden Paid $89 Million To Boost Electric Motorcycle Production. It's Failing.
LiveWire, an electric motorcycle company, sold just 55 motorcycles in Q2 2025 despite receiving millions of dollars in federal backing.
In 2024, President Joe Biden's Energy Department awarded $1.7 billion in grants to increase domestic manufacturing of electric vehicles (E.V.s), including $89 million to Harley-Davidson to expand its manufacturing plant in Pennsylvania for electric motorcycle production. At the time, Energy Secretary Jennifer Granholm claimed the funding would "ensure that our automotive industry stays competitive." Then-Sen. Bob Casey (D–Pa.) championed the grant, with his office declaring that it would "help Harley Davidson make investments necessary to hit its goal of producing more zero-emission motorcycles."
More than a year later, it appears that this funding plan is failing.
Despite the $89 million in government subsidies provided to LiveWire, which was initially launched as part of Harley-Davidson but has since spun off, the company has sold only 55 electric motorcycles in the second quarter of 2025, a 65 percent decline compared to the same quarter in 2024. In the second quarter of 2025, LiveWire's electric motorcycle business yielded $800,000 in revenue. Overall, in the second quarter of 2025, the company generated $5.9 million in consolidated revenue from its electric motorcycles and electric bikes.
LiveWire has operated at a loss since its founding in 2021. After peaking at $46.83 million in 2022, annual revenue has declined for two consecutive years, dropping 43 percent from the company's peak year in 2022. The company has never had a profitable quarter, a trend that is expected to continue through 2025.
While it's projected sales of up to 3,000 electric motorcycles over the past two years, LiveWire has sold only 2,418 electric motorcycles since its inception in 2021. Last year, the company sold just 612 motorcycles, falling short of its 2023 sales of 660 machines and well below its initial 2024 projection of 1,000 to 1,500 bikes. Despite a history of missing sales targets, LiveWire again projected sales of 1,000 to 1,500 electric motorcycles for 2025.
A significant appeal of gas-powered motorcycles lies in the owner's ability to customize their bike. By design, electric motorcycles are quiet and difficult to modify.
Although the upfront cost of LiveWire electric motorcycles is significantly lower than most new Harley-Davidson gasoline models, LiveWire's financials suggest that the market has clearly expressed its preference. The $89 million grant to Harley-Davidson is only one in a long list of failed, costly green energy projects funded by the Biden administration, which also includes a $9.63 billion loan to Ford to build three manufacturing plants for the company's E.V. batteries in Tennessee and Kentucky. Only one of these factories has been built—and has yet to roll out batteries—while the other two have no set opening date.
In May, amid a continued decline in sales, Harley-Davidson suspended its full-year financial forecast due to the imposition of President Donald Trump's tariffs. If the company's second-quarter financial outlook is any indication of future performance, there will be little relief to come. In the second quarter of 2025, Harley-Davidson's revenue dropped 19 percent year-over-year, with global motorcycle shipments down 28 percent. To date, tariffs have cost the company $17 million in 2025.
Like many other projects before it, government funding has not helped LiveWire turn a profit. It has instead artificially prolonged its financial runway and potentially discouraged disruptive thinking and entrepreneurial spirit.
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The narrative says Democrat Reason never criticizes Biden. Either the narrative is a lie or this article doesn’t exist. So obviously that means the article doesn’t exist.
Cite? I mean besides your past strawman usage.
Continue to find it funny you say you always criticize democrats yet even here you are unable to.
Reason search function:
for the guy who was president for 4 years, in the senate for nearly 50, vice president for 8, who presided over the executive branch during one of the most volatile times in American history, whose administration presided over one of the most vast censorship regimes of the modern era-- so vast it's been called "the censorship industrial complex" and whose administration was the centerpiece of one of the greatest presidential scandals in American history:
Showing 25 of 7651 results found for: biden
for the guy who entered politics in 2015, was president for 4 years, not president for the following 4 and has only been president for a year in his second term:
Showing 25 of 19593 results found for: trump
As former Reason alum Michael Moynihan said of MSNBC during Biden's presidency: You'd be forgiven if you didn't know Biden was president.
One thing that never occurs to Trump defenders is that Trump tries to stay in the news. He's an attention whore. He tries to grab headlines whenever he possibly can. He's been like that since the 80s. Once he ran for president he kept himself in the news. While in office he kept himself in the news. While Biden was president he was always spouting off about something so he could get in the news. And the saga continues. His goal is to overwhelm the news cycles with so much bullshit that people can only keep track of a fraction of what he is doing. So it is no surprise that there were two and a half times as many stories about him than about Biden. Especially since he's been media whoring for twice as many years as Biden was in office. Yet you and the rest of his defenders see more stories about him and you scream "TDS!" because it has never once occurred to you that it was by his own design. And it never will. Because you only care about attacking the media and shouting TDS like a brainless sycophant.
Poor stupid sarcbot.
Govt money used to fund green initiatives, green initiatives fail. Govt money waste. Rise, repeat. It is a viscous cycle.
The right people got paid. What's so terrible about that?
They were pedaling something.
So it was 8.9 million for the big guy?
How do you do my fellow kids... isn't this electric motorcycle thing like... the worst?
From 4 years ago.
the electric motorcycles that actually sell are cheap small and rideable with a regular driver's license something they've already figured out in china and the denser parts of europe
Of course it also helps that those places have also removed car parking, banned small engines, restricted access to larger vehicles, and 'managed' the disposal of millions of cheap electric bikes and perfectly functional, but old and therefore illegal, ICE bikes... because EVs are just really popular. And still something like 90+% of the riders in these places cling to their gas engines.
I've been saying for years that if EV motorcycles weren't otherwise so resource/cost intensive up front they would otherwise kill in those markets; quiet, no emissions, low maintenance, sufficient range, sufficient capacity, adequate speed, low (enough) charge times. Instead, for years, children's ebikes have been outselling electric motorcycles. It's like the "meat substitutes" that struggle to compete with chicken nuggets.
no mention of what happened to the CEO who tried to bring this electric turd to market
no mention of the EU 55% tariff threat in 2021
this reporting is absolutely abysmal
https://www.cyclenews.com/2025/04/article/harley-davidson-ceo-jochen-zeitz-retires-after-five-years-with-the-brand/
this is a woke business catastrophe to rival bud light
Of course it failed.
WTF would be the purpose of using 'GUNS' (Gov-Guns) for-it if it wasn't a failure?
If it was worth-while it wouldn't need 'Guns' used in the transaction.
It's amazing how dumb Americans are getting.
NEWS ALERT. Gun-Robbers took money from the bank but returned nothing. Contrary to their promises to return it all plus a ?free? pony.
It's called redistribution of the wealth.
You will never get any of the money, but be satisfied to know it all went to a good cause.
Electric motorcycles?
What other wonderful ideas does the left have for us?
Electric ice skates?
I feel like an AI generated Peter Fonda marketing campaign could save the EV hog.