Starbucks has always set itself apart by taking strong positions on progressive political issues. Now that reputation has landed the company in the middle of the heated national debate over gun laws.
On Thursday, the Seattle-based company will run full-page ads in major newspapers, telling customers that guns are no longer welcome in its cafes. But Starbucks is stopping short of an outright ban, exposing the fine line it needs to walk on a highly divisive issue.
"We are not pro-gun or anti-gun," CEO Howard Schultz said in an interview, noting that customers will still be served if they choose to a carry gun.