War on Drugs

Prohibition Brands Aims To Turn Legal Marijuana Into Big Business

A smokin' plan

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It looks like the kind of late-night commercial meant for people taking bong rips between "Family Guy" reruns. To a Seattle weed entrepreneur, however, the two-minute ad above is the first step toward building a $100 million marijuana empire.

Brian Laoruangroch, 29, is president of Prohibition Brands, a company that wants to mass-produce marijuana cigarettes and cigars and sell them as a standardized product. The company is little more than an idea at the moment, but Laoruangroch is telling potential investors he envisions his brand as "the marijuana version of a Marlboro cigarette."