Economics

Apple Hires Former Yves St. Laurent CEO for Special Projects

Speculation's he was brought in for the iWatch

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Apple has hired a fashion executive to work on special projects, fueling speculation that the company is looking to perfect the look and branding of wearable computing devices such as the iWatch.

The technology giant confirmed the addition of former Yves Saint Laurent Group chief executive Paul Deneve in a statement to Bloomberg. Apple didn't offer any details on what Deneve would be working on.