"Game of Thrones" Director Doesn't Fret Over Piracy

Builds cultural buzz

At the Perth Writer's Festival this past weekend, Game of Thrones director David Petrarca downplayed the threat of piracy to the show's success, saying that illegal downloads don't matter since shows thrive on "cultural buzz." As The Sydney Morning Herald reports, Petrarca shrugged when a panel mediator noted that Game of Thrones was the most pirated show of 2012; the show was downloaded about 3.9 million times per episode, which was more than a million downloads per episode more than the second-most pirated show How I Met Your Mother. "That's how they survive," he said.

(H/T Mark)