Nike Drops Lance Armstrong Endorsement Deal
As more details of doping allegations emerge
Nike Inc. announced Wednesday it will end its contract with Lance Armstrong, an endorsement deal that once earned the embattled cycling star millions of dollars.
The move comes a week after the U.S. Anti-Doping Agency released reports that outlined the extent of doping allegations made against Armstrong when he won the Tour de France seven years in a row from 1999 to 2005. The USADA banned Armstrong from cycling for life and stripped him of the titles he earned during his 14-year career, including those Tour wins.
Hide Comments (0)
Editor's Note: As of February 29, 2024, commenting privileges on reason.com posts are limited to Reason Plus subscribers. Past commenters are grandfathered in for a temporary period. Subscribe here to preserve your ability to comment. Your Reason Plus subscription also gives you an ad-free version of reason.com, along with full access to the digital edition and archives of Reason magazine. We request that comments be civil and on-topic. We do not moderate or assume any responsibility for comments, which are owned by the readers who post them. Comments do not represent the views of reason.com or Reason Foundation. We reserve the right to delete any comment and ban commenters for any reason at any time. Comments may only be edited within 5 minutes of posting. Report abuses.
Please
to post commentsMute this user?
Ban this user?
Un-ban this user?
Nuke this user?
Un-nuke this user?
Flag this comment?
Un-flag this comment?