Intended to rival its more famous US cousin the fizzy drink is at the centre of a plan coca growers from Chapare in central Bolivia submitted to the government last week to boost coca production….
The project will be launched in four months and could be either run by the state or a joint partnership with coca growers.
Officials said the drink's packaging would feature a black swoosh and red label similar to the famous Coke insignia.
Note: The article is a month old (Hit & Run: bringing you yesterday's news today!), so if they've kept to their schedule the launch date will be in three months, not four.
