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Politics

Classic Soviet Cinema

Jesse Walker | 7.28.2008 12:01 PM

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An '80s-era Estonian commercial for meat:

Interesting contradiction: (a) This could be reused without any changes as a psychedelic interlude in a vegetarian propaganda picture, yet (b) watching it makes me hungry. I guess that's the dialectic at work. Or maybe it's lunchtime.

[Via Chris Bodenner.]

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Jesse Walker is books editor at Reason and the author of Rebels on the Air and The United States of Paranoia.

PoliticsCultureNanny StateTelevisionCommunismFood Freedom
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  1. Naga Sadow   17 years ago

    I have no idea what was being said but I'm in the mood for some fried chicken now.

  2. EDM   17 years ago

    Why would there be commercials on communist television? It's not like there is competition. Anyone?

  3. Jesse Walker   17 years ago

    Why would there be commercials on communist television? It's not like there is competition.

    What were you expecting, economic rationality?

    Wild-assed guess: They just really loved to churn out propaganda, and the same absence of competition that made ads unnecessary also meant they wouldn't be punished for spending their money making pointless commercials.

  4. Naga Sadow   17 years ago

    MEAT!!!

  5. John-David   17 years ago

    I wonder if that was the same production company that made "Worker and Parasite", Eastern Europe's favorite can and mouse team?

  6. Some Random Reader   17 years ago

    Here is another commercial from the same era
    http://youtube.com/watch?v=uobrdxYFsNY
    Pinguin Ice Cream

  7. John-David   17 years ago

    Dammit, "cat and mouse".

  8. val   17 years ago

    Why would there be commercials on communist television? It's not like there is competition. Anyone?

    During my childhood in USSR (Belarus)I do not remeber ever seeing a single commercial. They had finally come about in the early 90's, but up until that point there were none as far as I know.

    And by commercial I mean where your regularly schediuled programming is interrupted by a word from your sponsors. Furthermore, in Belarus at least, there were only two stations, one was the main station broadcast from Moscow, and one was a more regional/provincial one. But neither had any commericals until after the breakup of the country and the 'deregulation'.

    I dont know about Estonia specificaly, they had always been a more independently oriented republic, but Im still not sure that this is a commercial in the traditional sense of the word. Maybe more like public service announcements?

    By the way I was a kid, so maybe I wasnt watching the right kind of shows.

  9. Episiarch   17 years ago

    In Soviet Russia, uh, dinner meats you?

    Come on, somebody had to do it.

  10. robc   17 years ago

    John-David,

    One day I will get around to making my bootleg worker and parasite tee-shirt that I have meant to make for ~15 years now. ENDUT! HOCH HECH!

  11. mk   17 years ago

    As a kid growing up on an American military base watching AFRTS, we'd see public service announcements concerning things like making sure the antenna on your tank was down before you crossed the tram tracks so everyone inside the tank wouldn't get fried.

  12. Toxic   17 years ago

    http://www.darkroastedblend.com/2008/07/russian-vintage-advertising-posters.html

    Some nice soviet ad posters at the link.

    They would advertise "the ice cream" or "the chocolate".

  13. shecky   17 years ago

    I swear, those girls must have been kidnapped from my high school.

  14. SxCx   17 years ago

    Chicken coated in croutons? Did bread only come in two formats?

  15. Mike Laursen   17 years ago

    Why would there be commercials on communist television? It's not like there is competition. Anyone?

    A Russian friend explained it this way: When the Soviets had a surplus of vodka, they'd run ads promoting vodka. When they had a shortage, they'd run ads about the evils of vodka.

  16. val   17 years ago

    When the Soviets had a surplus of vodka...

    That was, obviously, a very theoretical 'WHEN'.

  17. BakedPenguin   17 years ago

    Always wondered what Vertov did after Chelovek S Kino Apparatom.

  18. rah62   17 years ago

    Kana Hakkliha is *PEOPLE*!!!

  19. Urkobold?   17 years ago

    You know that, by now, dhex has found out who composed the music and is collecting all of their works.

  20. highnumber   17 years ago

    That's weird!
    The Urkobold? usually writes in all caps, doesn't he? Some kids must be messing around on his computer.

  21. Rick Barton   17 years ago

    Here's a really fine 80s-era New Wave tune about eating meat. I think the entendres are flying in this one as the subtext is about doing felatio on guys who do cunnilingus-my conjecture anyway.

    http://www.youtube.com/watch?v=qd6TcaEvswQ

    (I sure hope that I don't get an email from Jesse that goes something like this: What in the Hell do you think you're doing? This is a LIBERTARIAN site not a libertine site. You can't comment here anymore.")

  22. Dave2   17 years ago

    Sounds like Goblin did the score.

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