Grover Norquist is sick and tired of do-gooder Republicans using the name of the "K Street Project" as shorthand for corruption. He's not going to stop connecting Republicans to lobbyists or anything—he just wants to trademark the name "K Street Project" so they can't use it anymore.
"Some people say Kleenex when they mean tissue," Norquist said. "We will jealously guard the real phrasing the way Kleenex and Coca-Cola do. We will sue anyone who says it wrong and make lots of money."
Nice sentiment, but the Q-rating of the "K-Street Project" is a little closer to Ayds than Coca-Cola.
(Hat tip: Sean Higgins)