Freedom Ads
Reason's 2001 Burton C. Gray Memorial Intern Rhys Southan won an Institute for Humane Studies-sponsored contest to produce the best creative faux-advertisement "encouraging people to think about and discuss freedom." You can check out Rhys's winner--whose theme is that in a capitalist society, even anti-capitalists can get everything they need--and some runner-ups here.
Editor's Note: As of February 29, 2024, commenting privileges on reason.com posts are limited to Reason Plus subscribers. Past commenters are grandfathered in for a temporary period. Subscribe here to preserve your ability to comment. Your Reason Plus subscription also gives you an ad-free version of reason.com, along with full access to the digital edition and archives of Reason magazine. We request that comments be civil and on-topic. We do not moderate or assume any responsibility for comments, which are owned by the readers who post them. Comments do not represent the views of reason.com or Reason Foundation. We reserve the right to delete any comment and ban commenters for any reason at any time. Comments may only be edited within 5 minutes of posting. Report abuses.
Please
to post comments
Hear hear. The jingle makes the ad.
i'm going to pile on and agree. the jingle is hilarious. imho, the whole ad is hilarious.
Well... it brings up a hilarious point, at any rate. I don't know that it's as funny as it possibly could be, but it's almost as good as anything SNL could come up with these days. Except for the recent sketch about the peace rally.
Hmmmmm... clean it up a bit and loose the goofy "jingle" at the end and the Rhys ads looks pretty solid.
Are you kidding? The jingle is the best part! Its classic.
Mark is right, the jingle detracts. I like his "think again" idea. On the whole, though, it is a pretty good piece. However, the dog in the cage is much more powerful. More technically well done too. But, the Capitalism/Anti-Capitalism theme in Rhys creation illustrates the world from our perspective in a better way than the dog does to victims of the public school system. That is probably why it won.
TWC
The jingle makes the add more like an SNL sketch rather than a serious--albiet satirical--attempt to sell a political message. A sober, dignifed voice saying "Capitalism: Think your against it? Think again." gives it the legitimacy it needs to drive the point home. The jingle makes it just sound silly.