Million Lemmings March
News that Iraqi cleric Moqtada al-Sadr had called off his planned "Million-Man March" against the U.S. occupation (while also pondering withdrawal from the eight-month ceasefire that has reduced violence levels in the country) is a timely reminder that few things in this world are as resonant as particularly inspired acts of American political branding.
In the 11.5 12.5 years since probably less than a million black men descended upon the capital, we've had the semi-coherent follow-up Million Family March, the related Million Father March and Million Woman March, the 10th anniversary Millions More Movement, plus the anti-gun Million Mom March, the pro-gun Million Gun March, the 10,000-strong Million Worker March, Robert Mugabe's Million Man March in Zimbabwe, the Million Step March across North Carolina, the impeach-Bush Million Phone March, the obesity-fightin' Million Calorie March, a Million Mind March organized by somebody named Rebecca, the Million Musicians March in Austin (of course) to free Tibet (of course), the self-explanatory Million Marijuana March, and the recent Million Fag March against the crazy Westboro Baptist Church. I for one am looking forward to the upcoming Million Paul March, the Million DJ March this August, and the Million Robot March of 2056.
I was first awed by the power of American political sloganeering some time in the early 1990s, when a Czech politician was looking for a catchy new tough-on-crime law, but lacked the powerful national metaphor of baseball (on account of Czechs not having any clue how to play it). His solution? "Three Strikes Are Enough!"
Show Comments (33)