Facebook Disengages Instagram From Twitter
Not as easy to monetize a social network as it is to build one
Facebook snapped up Instagram, the photo-sharing app, in April. They paid $1 billion in cash and stock, which was very, very friendly of them, but also very prescient. Facebook + Instagram = a nice app/brand synergy of the experience of sharing photos and interests.
At the time, Facebook founder, Mark Zuckerberg, said that the company would be building on Instagram's strengths and features and growing the app independently rather than "just trying to integrate everything into Facebook." Facebook indicated that they intended on keeping features within the app that allowed photos to be published on other social networks, and the ability to have followers and to follow people who are not necessarily Facebook friends.
Hide Comments (0)
Editor's Note: As of February 29, 2024, commenting privileges on reason.com posts are limited to Reason Plus subscribers. Past commenters are grandfathered in for a temporary period. Subscribe here to preserve your ability to comment. Your Reason Plus subscription also gives you an ad-free version of reason.com, along with full access to the digital edition and archives of Reason magazine. We request that comments be civil and on-topic. We do not moderate or assume any responsibility for comments, which are owned by the readers who post them. Comments do not represent the views of reason.com or Reason Foundation. We reserve the right to delete any comment and ban commenters for any reason at any time. Comments may only be edited within 5 minutes of posting. Report abuses.
Please
to post commentsMute this user?
Ban this user?
Un-ban this user?
Nuke this user?
Un-nuke this user?
Flag this comment?
Un-flag this comment?