Saudi Arabia

Ikea Regrets Removing Women from Photos in Saudi Version of Catalogue

The Swedish minister for trade previously said the images were a sad example of the oppression of women


In the Saudi version of Ikea's annual furniture booklet, all the women who appear in the catalogue published in other countries have been removed via photo retouching.

The altered images caused a stir when revealed in Swedish media, prompting an apology from Ikea's head office in Sweden.