Buyers in Bulk
China discovers flash mob shopping:
Last month, Fiona Li did what millions of Chinese shoppers do to find a bargain: she went online.
A few clicks later, she had a lead on where to buy the consumer goodies her brother wanted for his new apartment. Instead of reaching for her credit card, though, she jotted down a time and a place: 8 p.m. at a downtown electronics store.
That evening, Ms. Li and her brother joined 15 strangers at the store to demand a group discount on a new television, refrigerator, and washing machine.
Via Marginal Revolution.
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