We've just published an explosive exposé. Please don't read it.

Jesse Walker | September 4, 2009

GQ tries to publish a story and spike it at the same time, because management at Conde Nast is either (a) completely craven or (b) engaged in a very subtle marketing scheme based on reverse psychology. I'm betting on (a).

Update: Gawker has posted the GQ article and invited its readers to help translate it into Russian.

Update #2: For more on Gawker's project, go here.

Comments

Jennifer|9.4.09 @ 10:29AM|#

The Conde Nast pledge: "Government cock will not suck itself. That's what a free and independent media is for."

Hugh Akston|9.4.09 @ 10:40AM|#

Seriously. Wired doesn't even expect a call the morning after giving the Obama administration a big, sloppy rimjob.

The Kid From T2|9.4.09 @ 10:53AM|#

Why would we attack Russia? I thought they were our friends now?

|9.4.09 @ 11:33AM|#

God, GQ is such a crappy magazine. I hate to say I subscribed for a year. Hoping to learn more about fashion, I was instead pummeled by 50 pages of advertisements before the table of contents and never saw much clothing for less than 200 dollars.

The Angry Optimist|9.4.09 @ 11:41AM|#

Dude, this was so hamhanded that it has to be choice (b). Did they really think that reporter wouldn't try to turn this into a story?

|9.4.09 @ 11:48AM|#

I read this just after hearing the story on NPR. The link to it is great, Jesse, but are you working on one to the underlying article? It has to be out there somewhere.

BakedPenguin|9.4.09 @ 12:06PM|#

where's the asshat who rips on every Cathy Young story claiming she's just trying to make wonderful Mr. Putin look bad?

|9.4.09 @ 12:11PM|#

I do not wear ass as hat!

Jesse Walker|9.4.09 @ 12:13PM|#

are you working on one to the underlying article? It has to be out there somewhere.

I suspect someone will have posted it somewhere by the end of the weekend. If I see it I'll add a link.

BakedPenguin|9.4.09 @ 12:37PM|#

Жопа шлапко - I think something's lost in the translation

BakedPenguin|9.4.09 @ 1:00PM|#

Something's really lost when you can spell - Жопа шляпа.

BakedPenguin|9.4.09 @ 1:24PM|#

ed: Something's really lost when you can't spell. Or write. Or make sense. I'm going to quit now, while I'm behind.

|9.4.09 @ 2:03PM|#

Something's really lost when you can spell

That may be the most Zen instance of RC'z Law ever, Baked. Well played.

highnumber|9.4.09 @ 3:18PM|#

TAO,
Conde Nast did not hide the story because a lone reporter would talk to NPR, thereby generating more publicity than a company with $8B in revenue last year could muster up.

Is my Sarcasmometer on the fritz, or did you really think that?

Art-P.O.G.|9.4.09 @ 3:51PM|#

Explosive exposé

I see what you did there.