UPS vs. FEDEX: Ultimate Whiteboard Remix (Original Cut)
Starting with MSNBC, Reason has started airing commercials on
cable news channels with the goal of bringing a new audience to
Reason.com and Reason magazine
For our first TV spot, we chose a slimmed-down version of our
popular and acclaimed 2009 video, "UPS vs. FEDEX (Ultimate
Whiteboard Remix)", which was nominated for a digital National
Magazine Award and explores the way in which federal labor
classifications lead firms to jockey for political favors rather
than customer satisfaction.
See the new 60 second version of the Ultimate Whiteboard Remix as seen on MSNBC here.
You may have heard the UPS is in quite the political fight with
FEDEX. Though both are package-delivery companies, they're governed
by totally different federal labor rules. As a result, UPS's
workforce is much more heavily unionized than FEDEX's-and more than
twice as expensive.
So now UPS is trying to get FEDEX reclassified under federal law as
a way of screwing a competitor. That's horrendous, but it also
makes a sick kind of business sense. And it also reveals the real
villain: A government that is big enough to absolutely, positively
guarantee it can screw any business. Overnight.
"UPS Vs. FEDEX" was produced by Meredith Bragg and Nick Gillespie
(who also hosts). Approximately two minutes long.
This video is based on "Using Unions as Weapons," by Mercatus
Center economist Veronique de Rugy, which appeared in the October
2009 print edition of Reason. Read that article here
.
Scroll down for downloadable versions of this video.
Editor's Note: We invite comments and request that they be civil and on-topic. We do not moderate or assume any responsibility for comments, which are owned by the readers who post them. Comments do not represent the views of Reason.com or Reason Foundation. We reserve the right to delete any comment for any reason at any time.
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