Jacob Sullum | May 31, 2005
The Institute for Justice reports that the Supreme Court today vacated a 2004 decision by the U.S. Court of Appeals for the 3rd Circuit that said the "Got Milk?" advertising campaign violates the First Amendment rights of dairy farmers who are forced to pay for it even though they object to the message that all milk is pretty much the same. The reversal was expected in the wake of last week's Supreme Court decision upholding the "Beef: It's What's for Dinner" campaign--although it was not inconceivable that, after ruling in 1997 that forcibly funded peach ads were constitutional, deciding in 2001 that generic mushroom ads were unconstitutional, and determining last week that beef-boosting ads were constitutional, the Court would change its mind yet again.
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