Youtube Launches Subscription Trial Scheme
Some content creators will be able to charge $0.99 a month
YouTube has launched a trial scheme for paid channels on its website.
Under the pilot programme, a small number of content makers will offer the channels for subscriptions starting at $0.99 (£0.64) a month.
Each channel will offer a free 14-day trial and many will have discounted annual rates.
Although the initial 53-channel line-up is fairly niche, one expert suggested the move might ultimately squeeze some smaller rivals out of the market.