Apple Purchases Data Analytics Firm With Access to Full Twitter Stream
Topsy one of few companies with access to "the hose"
Apple has acquired a company with access to "the hose" – the nickname for Twitter's stream of 500 million tweets per day.
Apple bought data analytics firms Topsy for a reported $200 million, according to the Wall Street Journal on Tuesday. Citing sources familiar with the matter, the Journal reports that the firm is one of only four companies with full access to the ever-updating stream of events, but what Apple plans to do with this new influx of media data is yet to be seen.