Nick Gillespie | April 28, 2009
As long as we're beating (beatoing?) on CNN, why not suggest that the original cable news behemoth turn its ratings slide around by going libertarian? To wit, Scott Jensen's web manifesto (webifesto?):
The Cable News Network (CNN) is now in third place among the three cable news networks and its viewership continues to fall. It is the grand-daddy of cable news networks ... and that's what the public views it as. An old fossil. What CNN needs is a new direction and there's no better way to get a new direction than getting a new boss....
I would like to put my name forward to be the new CEO of CNN. My name is Scott Jensen, I'm a 45-year-old marketer, author of the 2003 white paper "P2P Revolution" (http://www.nonesuch.org/p2prevolution.pdf) that focused on peer-to-peer networks' potential impact on the entertainment industry, and the following is my vision for a new CNN....
As this last presidential election has proven beyond doubt, there is no impartial news media. But the truth of the matter is that there never was an impartial news media. Read history. Shortly after the United States of America was born, newspapers were either republican (what Thomas Jefferson represented) or federalist (what Alexander Hamilton represented). And today the press is just as biased. Today, Fox caters to conservatives and CNN and MSNBC cater to liberals...
Libertarianism is where young adults live and breathe and thus I, as CNN's new CEO, would better position CNN to go after advertisers' most sought-after demographic group. Libertarianism's "Do as you like as long as you physically harm no one" is something young adults can readily understand and fully agree with. Fiscally conservative and socially liberal is another way of putting libertarianism. Personal freedom and personal accountability is still another way of putting it....
More, including digs at Larry King and an email address for Time Warner's CEO, here.
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Why not an Ashton Kutcher-focused CNN? Kutcher truly "is where young adults live and breathe".
That's too bad, Xeones. I was hoping you could get a spot on the
libertarian news channel, discussing vital, timely issues.
Ex: News story ends about asshole politician X attempting to create
massive intrusion into our lives.
V/O ANNOUNCER: "To present commentary on this and other issues,
here's Xeones"
FADE IN TO XEONES:
"Yo, fuck [asshole politician X]"
V/O ANNOUNCER: "The views represented here do not necessary reflect
the views of LNN, even though they probably do."
CUT TO COMMERCIAL:
I was looking forward to that.
"young adults live and breathe...
...as self-centered, ignorant narcissists. You want to turn CNN
into... MTV ?
Today, Fox caters to conservatives retards and
CNN and MSNBC cater to liberals different
retards..
There.
I would guess that the Koch brothers (17th richest in the world according to FORBES) have enough to buy CNN. Too bad that the old Objectivist Ted Turner morphed into something else or libertarians would already have their own network.
That's too bad, Xeones. I was hoping you could get a spot on
the libertarian news channel, discussing vital, timely
issues.
That would be ratings gold, Penguin. Yo, fuck the FCC.
Still nothing from Reason on the cool air show over Manhattan Island yesterday?
Too bad that the old Objectivist Ted Turner morphed into
something else or libertarians would already have their own
network.
I blame Jane Fonda.
Yo, fuck the FCC.
I thought cable could still technically say / show whatever they
wanted, and were only limited by the outrage of viewers via
advertisers. Have I been mythed?
⅞ Libertarian,
The FCC and Congress has kept the cable and satellite industry in
line through the threat of expanding the scope of the FCC.
Link
Ah, another one of those "voluntary" compliance issues. Like attending Meadow Soprano's wedding.
I do recall CNN having the most fair coverage of Ron Paul during the primary season. Of course, that could be an indication of how desperate they really are.
You know what else would be great? Ponies. Let's all get ponies and ride them to the ice cream shop.
Interesting Michael Lind article in Salon about "Libertarian Secession" on the high seas. http://www.salon.com/opinion/feature/2009/04/28/secession/
Actually CNN has improved over the past few years. They are almost watchable. Much more reasoned than MSNOBAMA.
Interesting Michael Lind article in Salon about "Libertarian
Secession" on the high seas.
Good grief. If Lind were any more snide he'd choke to death on his
own venom.
Nice to know where we stand, though. It seems that just wanting to
be left alone is exactly the same thing as wanting to own slaves
and oppress women.
Shut the fuck up, Michael Lind.
I wouldn't be amazed if Fox tried to "hijack" or take something
similar to this line. They have at least a pseudo fiscally
conservative approach, all they need to work on is the socially
liberal and not having casters say things like marijuana rips your
lungs out.
CNN is dead, the on air talent at CNN is worse than NPR. they sound
like zombies.
MSNBC has headed of with the Progressive band wagon and denying it
(to some extent)
Fox is doing what Murdoch has said it would do from day one.
CNN should have midgets. Lots and lots of midgets.
Juggling midgets, acrobatic midgets, stunt-pilot midgets, cowboy
midgets on midget ponies; I would totally watch CNN, then.
"Juggling midgets, acrobatic midgets, stunt-pilot midgets,
cowboy midgets on midget ponies; I would totally watch CNN,
then."
Good idea except that TLC already did that. TLC is pretty much the
midget reality channel these days.
I think a non-pregnant Cambell Brown and Robin Meade doing the news in the nude would probably help CNN's ratings more than anything.
the midget reality channel
Silly John, suckered by the mass media again. Midgets aren't real.
Everyone knows that.
I'm throwing the penalty flag for excessive use of
parentheses.
But you didn't mind the random multi-colored bold chunks of
text?
But you didn't mind the random multi-colored bold chunks of
text?
I only had one flag. but yeah.
If we were libertarians no one would invite us to the good parties and all the "in" people would laugh and make fun of us. Also, we would miss out on being a part of the Obama generation and movement. Who would want that?
I think a non-pregnant Cambell Brown and Robin Meade doing
the news in the nude would probably help CNN's ratings more than
anything.
Fox would just counter with a nude Megyn Kelly and win the rating
sweeps
http://www.liteflush.com/wh2006/wh20064.jpg
"there is no impartial news media"
This so silly. Yes, of course, total impartiality and objectivity
is unattainable, but that doesn't mean that some sources are not
more objective and impartial than others. And the latter would be a
better place to get your news.
It's amazing to me how relativistic some people are about this.
I think a combination of P Brooks and John's suggestions would be the sure bet.
It would be nice to have a news channel that could safely say,
"They are all idiots and here is why."
Better would just be to have a media company that was willing to
step into this century and realize that YouTube is a valuable
distribution channel and that P2P networks are not inherently
evil.
I'd love to have a news organization that allowed me to view
stories the way that I wanted.
(Oh and not try to force web sites to remove footage of my
employees being idiots with some ludicrous copyright
argument.)
I'm curious as to who will be the first media company to go viral
and let the consumers pick and choose what they want.
CNN suffers from personality deficiency. It might have the best reporting for all I know, but it's just so boring so I don't watch. Who would have thought a man with the name Wolf Blitzer could be such a droning automaton?
TLC is pretty much the midget reality channel these
days.
Those are dwarfs. Not nearly the same thing as midgets,
who are cute and cuddly. Dwarfs are grotesque and should be
annihilated. I have spoken.
They are almost watchable. Much more reasoned than
MSNOBAMA
I know what you mean...three hours of that screaming liberal Joe
Scarborough fellating Obama is painful to watch.
Libertarian thought is actually rational and thought-provoking. Liberalism is just plain stupid. I consider myself a conservative, but I'd definitely watch a libertarian CNN. I can't even bear to watch FOX.
Why would Libertarians turn into a new CNN with a white wash of a libertarian bent when we could just go online and read articles by columnists who were consistently libertarian their whole careers?
Silly John, suckered by the mass media again. Midgets aren't
real. Everyone knows that.
May His Noodly Appendage forgive your blasphemy!
I don't see a market for fiscal conservatives.
After all, those aren't likely to be big impulse spenders, are
they?
So, if it's just about being socially liberal, why not the current
drek?
Hi, the author of the website here.
What I wrote was written to hopefully spark a public discussion
about political biases in the news media. That's it. I do not
expect to be offered the CEO post at CNN nor do I expect CNN to
become libertarian. So if you have any questions for me, ask
away.
Scott, your Libertarian makeover idea for CNN is intriguing. I don't think their current makeover is working (I watch them 90% less now with all of their commentary and grouchy-lawyers-talking-about-court-cases shows than I did when they just did straight news and when "Breaking News" meant something more than "Wolf Blitzer is talking.") What specific things would you like to see CNN do to attract Libertarians and young adults?
Kirk,
Aside from what I outlined on the website, I would give an order to
cover the Libertarian Party ... but not with kid gloves. I would
tell the reporters to hold the LP to high standards and rake them
over hot coals when they stumble. Some LPers will not like this
treatment but how the LP currently operates isn't working. There is
not a SINGLE member of the LP in Congress. Besides, hard coverage
is better than no coverage ... which is what the LP currently gets.
And by giving hard coverage, no one will think that CNN is the lap
dog of the LP.
As for an example of what fire I'd hold LP's feet to, I'd be
pushing them to run their presidential primaries at the same time
as the Democrats and Republicans do theirs. This would open up the
presidential nomination process to the press and public. It would
weed out the poor campaigners and give the good ones to light a
spark under the public.
As for attracting young people, I would focus on attracting college
students and on this score I would put all CNN shows on the road.
Have them broadcast for a week at a different major college campus
each week during the fall and spring college semesters. Not all CNN
shows from one university each week but a different university for
each CNN show. During spring break, I'd have CNN shows go to the
different cities and countries where college congregate. Daytona
Beach, Cancun, etc. Then during the summer and Christmas break, CNN
would broadcast from its home city.
Best idea(s) I've heard all week. Although I have yet to be
convinced of your assertion that "libertarianism is where young
adults live and breathe." There's a distinction between wanting to
learn more about individual liberty and how to defend it versus
wanting to just be left alone. I see many young adults in the
latter category.
And why focus almost entirely on politics? What about free markets?
Or other endeavors founded upon individualism? Surely garnering
viewership from innovative entrepreneurs and thinkers would also be
a valuable goal, and not just laissez-faire college students.
Daveednyc,
Laissez-faire literally means "hands off" in French so it would
take in both your distinctions you mentioned in your first
paragraph.
As for focusing entirely on politics, that's where the ratings are
located in cable news. It is why MSNBC does better than CNBC. But
also realize that free markets is part of libertarianism but
libertarianism isn't just free markets. Same could be said of
individualism.
As for garnering viewership from innovative entrepreneurs and
thinkers, those individuals span the political spectrum. The ones
that lean conservative are currently drawn to Fox, the ones that
lean liberal currently drawn to MSNBC, and the ones that lean
libertarian would be drawn to my CNN.
This is a GREAT idea!!! CNN is tanking, and before the
government decides to bail it out, we should hand it over to Scott
in my opinion.
RESCUE CNN!
I didn't know CNN was tanking, but this is great news!
CNN pisses me off most by being childish, even jejune. (Oh, and the
fellating Obama thing.) They don't just report, they inject their
own obvious opinion and react to what they're reporting, and that
is not journalism. It wouldn't be so bad if they'd ever been taught
critical thinking, but apparently that got dropped from public
school curricula a generation or more ago.
A Libertarian CNN is a great idea, but it's a tad late. Freedom of
speech is disappearing as we speak, especially if you're an animal
rights advocate, you think taxes are voluntary, or you're against
abortion. Actually, it started fading in 2007:
http://witchazle.blogspot.com/2007/11/small-rant-about-cnn.html
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