Fun With Ad Placement

Kerry Howley | August 30, 2006

Yesterday, Jacob Sullum noted that the Partnership for a Drug Free America brags about the mockery of its hilariously ineffective ad campaigns. The partnership should be positively gleeful about the placement of this ONDCP/ USA Today collaboration: A $100,400 full-page anti-drug ad (courtesy of you, dear taxpayer) directly across from an article headlined "Anti-drug advertising campaign a failure, GAO report says."

Hat Tip: DARE Generation Diary