The Two John Edwards

How the '08 hopeful's PlayStation misstep undermines his "Two Americas" meme.

Jeff Taylor | November 17, 2006

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press release on the incident: /p>

Just like the millions of Americans who turn to their neighborhood Wal-Mart for their holiday shopping needs, Wal-Mart announced today that former Sen. John Edwards is seeking to be one of the first to get a Sony PlayStation3, one of the most coveted holiday gift items this Christmas season.

That the Edwards request actually made its way to Bentonville, where a decision was made to respond, and to respond forcefully again sets Wal-Mart apart from most of corporate America. Try to imagine that happening with a Big 2.5 automaker, for example. News of the request would take a week to get past an iron guard of executive VPs. Wal-Mart acted in hours.

p class="MsoNormal"> o:p> /o:p>However, the slapstick of the Edwards misstep should not obscure the really big picture, the fatal flaw in his "Two Americas" spiel. Many thousands of Americans evidently have $600 to spend on a video game machine . What's more, this Christmas is expected to usher in the year of the flat-panel. With price points dropping below the $1000 mark, high-end TVs are moving down-market fast with Wal-Mart leading the way. o:p> /o:p> /p> p class="MsoNormal"> o:p>