R denotes current religion (1 = Muslim; 2 = Catholic; 3 = Protestant evangelical; 4 = Protestant other; 5 = Jewish; 6 = Mormon; 7 = Hindu; 8 = agnostic; 9 = atheist; 9 = animist; 10 = Scientologist; 11 = whatever)
Ry denotes religion of youth (defined as for R)
S denotes socioeconomic status (1 = underclass; 2 = welfare class; 3 = working poor; 4 = lower-middle; 5 = genteel poverty; 6 = middle American; 7 = yuppie; 8 = Range Rover rich; 9 = Learjet rich
Sp denotes socioeconomic class of parents (1 = lower; 2 = higher; 3 = same)
The subscripts (reserved for the important dimensions of ethnicity and geographical distribution) are given as:
Geo denotes geographic residence (in some instances, broad geographic region--Northeast, Midwest, etc.--may suffice. In others cases, recourse may be had to the two-letter state postal codes.)
N denotes current nationality (1 = U.S.; 2 = Central American; 3 = South American; 4 = Canadian; 5 = Northern European; 6 = Southern European; 7 = North African; 8 = Central African; 9 = Asian; 10 = Pacific Islander, etc.)
Nb denotes nationality at birth (defined as for N)
E1 denotes predominant ethnicity--where no ethnicity dominates, specify as the predominant ethnicity of the mother [See Harvard Encyclopedia of American Ethnic Groups for a useful guide from which a three-digit coding system (from 001 = Acadian to 115 = Zoroastrian) may be readily constructed.]
E2...n denote other ethnic antecedents in declining order of importance, where n assumes (for computational efficiency) a maximum value of 5 and unspecified ethnicities are coded as 00Esk (where k = 1,m ) denotes ethnicity of spouse or significant other defined as for E, and m has a maximum value of 3.
Applying QUOTA QUOTE&tm; to the illustration above produces the parsimonious but revealing: "Most banks are run by faceless MBAs," said Winchell Cross4,4,3,2,2,1,2,4,2,7,1
Once a document is specified, QUOTA QUOTE&tm; will automatically score the document using a five-dimensional matrix of weights specified by editors to represent the relative importance of certain types of classifications (typically age, sexual orientation, political affiliation, and primary and secondary ethnicity--though these also may be specified as parameters for a given application) to their publications in general or to a particular story. Thus, in Miami, extra credit may be given for a Cuban citation, whereas in Alaska an Aleut will score higher. Stories with high emotional content will, of course, be scored high for quotes from females (another Willes dictum), while those dealing with nuclear throw weights or numbers in general will get extra points for male commentary, etc.
Scores can be posted at the end of articles for the convenience of both editors and readers, thereby sparing them the need to read the main body of the article in order to assess its importance. After all, it doesn't really matter what people think or say. What matters is who they are.
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